Stop What You're Doing Because German Fashion House NEW YORKER is Now in Egypt

German fashion house NEW YORKER has finally set foot in Egypt, and we could not be more ecstatic. With over 1,200 stores in 44 countries, the 40-year-old label has cemented itself as a fashion titan in the global market and a staple in the streetwear game. By the end of February, the international brand will have opened a total of three different branches in Cairo.

On February 20th the fashion label will open its doors to the public at 7PM in their new 900m² location in City Stars Mall, where the first 50 lucky customers will receive a free tote bag with a purchase of 500EGP.

With internal lines like AMISU and SMOG for casual and evening wear, FSBN and FB SISTER for sports and streetwear, and the appropriately-named CENSORED for swimsuits and intimates, NEW YORKER is the embodiment of dressing for the moment and at very reasonable prices to boot, so you won’t break the bank while you're out breaking hearts.

NEW YORKER has gone an extra step to make sure you don't forget this opening by inviting DJ Feedo to get the party going, which will also feature a stellar parade. And on the way out, you can get your face glitzed out with glitter and head to the photobooth for some lasting memoirs of the night.